ANALISIS GAYA HIDUP PADA PERILAKU KONSUMSI REMAJA

Nunung Nurastuti Utami

Abstract


Penelitian ini bertujuan untuk menganalisis pengaruh literasi ekonomi terhadap perilaku konsumsi remaja. Analisis pengaruh literasi ekonomi terhadap perilaku konsumsi
Hasil analisis pengaruh gaya hidup terhadap perilaku konsumsi remaja dengan menggunakan regresi HAC (Hetero auto konsisten), menunjukkan bahwa: Literasi ekonomi berpengaruh negatif signifikan terhadap perilaku konsumsi dengan nilai t : -12,25567 (prob = 0,00) dan koefisien regresinya adalah - 0,565523. Gaya hidup remaja berpengaruh positif signifikan terhadap perilaku konsumsi dengan nilai t = 5,325482 (sig: 0,000) dan koefisien: 0,430243.

Keywords


gaya hidup - perilaku konsumsi

Full Text:

138-144 PDF

References


Albritton, Frank P. 2016. “Performance on Test of Economic Literacy: A Comparation of Face to Face with Online Instriction. First Monday (Peer reviewerd Jorunal on Internet)” . Vol 11 No 10.

Horward and Sheth. 2012. “The Theory of Buyer Behaviour” .J Wiley and Sons. New York

Jappelli.T. 2012. “Economic Literacy: An International Comparation “, No 2010/16.

Kotte,D & Witt R. 2013.“Chance and Challenge: Assessing Economic Literacy “. www.google-economic literacy.

Markov, D & Bagnaschi, K. 2015. “ What American Teens & Adults Know About Economics”. Harris Interactive Market Research, NCEE.

Mathews, L.G. 2013. ” PromotinEconomic Literacy: Ideas for Your Classroom”. Paper prepared for the 1999 AAEA Annual meeteng Nashville. Tennesse.

Miarso, Yusufhadi .2015. “ Menyemai Benih Teknologi Pendidikan. Jakarta:Kencana.

Mitchel. D. 2013. “Childrens Literature an imitation to the word”. Michigan State University.

Molem,C,S. 2014. “Economic Information Literacy and the Development sub-Saharan African Countries. A Lead paper presented at the Sub-Saharan Regional Colloquium on Information Literacy”. Organized by UNECA, Addis Ababa, Ethiopia form 29-31 March 2007.

Novitasari, Latifah. 2014. “Perubahan Gaya Hidup Konsumtif pada Mahasiswa Urban di UNESA”. Jurnal Paradigma Vol. 2 No. 3, 1-7.

Nugroho J. Setiadi. 2013. “Perilaku Konsumen”. Jakarta: Kencana

Olugbenga IGE, 2019. “ Using Action Learning, Concept-Mapping, and Value Clarification to Improve Students' Attainment in ICT Concepts in Social Studies: The Case of Rural Learning Ecologie” Journal of Social Studies Education Research, 2019:10 (1), 301-322

Sina, P. G. 2012. “Analisis Literasi Ekonomi”. Junal Economia vol. 8, 135-143.

Susanto, A. S. 2013. “Membuat Segmentasi Berdasarkan Life Style (Gaya Hidup)”. Jurnal JIBEKA

Sutisna. 2002. “Perilaku Konsumen dan Komunikasi Pemasaran”. Bandung: PT Remaja Rosdakarya

Utami, Nunung N .2015. “Early Economic Litercy Debriefing by using Cartoon Base Book”. International Organization of Scientific Research Journals.Vol 20 issue 7. ISSN 2279-0845. ( Hasil Penelitian Fundamental Dikti tahun 2015).

Utami, Nunung N. 2014. “The Economic Literacy Education for Elemantary School”. International Organization of Scientific Research Journals. Nop 2014, Vol 19 Issue 11. ( Hasil Penelitian Fundamental Dikti tahun 2014).

Utami, Nunung N (2011). ”Analisis Investasi Sumber Daya Manusia dan Pertumbuhan Ekonomi (Kajian Kawasan Indonesia dan Negara Anggota ASEAN Lainnya).” Disertasi – Universitas Negeri Malang. (Disertasi)

Utami, Nunung N (2008).”Perilaku Wirausaha Masyarakat Pesisir dalam Pengembangan Industri Pariwisata Bahari Pantai Selatan Jawa Timur”. (Penelitian Hibah PHK A2 – Dikti)

Utami, Nunung N (2007),”Kajian Pengembangan Kemandirian Usaha pada Kelompok Masyarakat Miskin Kota”, ,Jurnal Akuntansi- Bisnis & Manajemen Vol 17 No:1, ISSN:0854-4190, Desember 2007”.. ( Hibah Penelitian Fundamental – Dikti)

Wulandari. 2011.” Hanya 42,6% Guru Ekonomi Berkualitas Baik”. Republika.

Yunus, N,K. Y, Ishak, S & Jalil, N.A. 2012. “ Economic Literacy Amongst the Secondary School Teachers in Perak Malaysia “. Information Management and Business Review Vol 1 No 2, Dec 2010.

Zurqoni, Heri Retnawati, Janu Arlinwibowo, Ezi Apino .2018. “ Strategy and Implementation of Character Education in Senior High Schools and Vocational High Schools “ Journal of Social Studies Education Research, 2018:9 (3), 370-397




DOI: http://dx.doi.org/10.33795/j-adbis.v15i2.127

Refbacks

  • There are currently no refbacks.


Copyright (c) 2022 Nunung Nurastuti Utami

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.